I designed a bold, conversion-focused website for Modern Building Contractors, a construction firm serving both the government and private sectors in Zanzibar, Tanzania.
Goal
To position the brand as reliable, professional, and visually impressive, while making it easy for visitors to trust the company and take action.
My Role
Website Design (Desktop-first, mobile responsive)
Visual Direction & Layout
UX Strategy & Content Structuring
Call-to-Action Placement
Typography & Iconography selection
UX Highlights
Clear navigation and section hierarchy for quick scanning
High-impact hero message with dual CTAs to drive leads or showcase work
Social proof through real testimonials
Sticky value props like years of experience, number of projects, and client trust badges
Easy contact access with a bold "Schedule a Meeting" CTA to increase conversions
Visual Choices
Strong contrast between content blocks to guide focus
Earthy tones and structured layout to reflect strength and stability (core to construction branding)
High-resolution project imagery to inspire confidence and credibility