5 likes, 0 comments - karouf.design on March 27, 2023: “Redesign of Snickers . What if Snickers is to rebrand
Though it’s history, the legendary chocolate bar has evolved. We aimed to keep the main characteristics by simplifying the logo and focusing on the the main elements. Our aim was to represent the packaging in bold style inspired by the brand main scheme along it’s history. We reintroduced the retro star next to the logo as part of the framing in order to prevent symmetry and keep the design dynamically exciting. Our vintagy playful approach to show content of each package taste. Italic font was not used in order to modernise the reveal, instead, round font was used within a round frame as reflection of the chocolate bar shape itself. We eliminated presenting the product photo on the packaging for the brand being self explanatory. . This is a hypothetical experiment redesign of the brand . @snickers #snickers #cadburys #lindt #godiva #chocolate #caramel #sweet #sweetooth #brandupz @brandupz #RAMADAN #rebranding #redesign #logoredesign #melteasers #logo #logooftheday #logoinspiration #karoufdesign @karouf.design #packagingdesign @snickerscanada @snickersegypt @snickers.nederland @snickersarabia @snickersfrance @snickers.india #kitkat #mars #galaxychocolate #twix”.