The Brand
Lumera is a luxury aesthetic beauty, skincare and fragrance brand concept designed to embody sophistication, femininity and timeless elegance.
The objective was to develop a distinctive visual identity that translates seamlessly across beauty products, retail packaging and digital experiences.
The Creative Direction
Inspired by botanical beauty and contemporary luxury, the visual identity combines refined typography, delicate botanical illustrations, rich rose gold tones and elegant metallic accents.
The combination of black, gold and warm metallic finishes creates a sophisticated aesthetic that reinforces the brand's premium positioning.
The Design & Deliverables
Custom logo design
Brand identity and creative direction
Color palette and typography
Skincare and fragrance packaging
Product label design
Custom botanical illustrations
Print-ready packaging dielines
3D product and lifestyle mockups
Website design and development
The Result
A cohesive luxury brand experience that balances visual elegance with commercial functionality, demonstrating how a consistent visual identity can extend across multiple product collections, physical packaging and digital platforms.
0 likes · 0 views · Nov 15, 2026
Luxury skincare and fragrance branding with a sophisticated visual identity, elegant metallic finishes, botanical illustrations, and custom product packaging.
