I designed and implemented backend services powering Instacart’s 3PI platform, enabling deep integrations with major retailer loyalty & incentive systems such as GiveX and BRData. This work directly improved how Instacart personalizes experiences for millions of customers.
I also implemented automated SMS + webhook flows for key lifecycle events in food delivery—reducing operational friction and boosting customer satisfaction through real-time, reliable notifications.
On the frontend side, I contributed React-based updates to retailer-facing and internal portals, collaborating closely with product, design, and mobile teams to ship new customer-visible features