Kamal - Mid East Cafe Branding
Invisual Studio
KAMAL®
Middle Eastern Coffee Shop Branding
Kamal is a coffee shop brand inspired by the rich traditions and everyday culture of the Middle East.
The name Kamal is derived from a casual adaptation of the English word “Camel”, chosen to feel more natural and culturally aligned with Middle Eastern language and identity—simple, distinctive, and easy to remember.
Kamal was created to offer more than just coffee. The brand focuses on delivering an authentic Middle Eastern coffee experience through flavor, atmosphere, and visual identity.
INVISUAL STUDIO ©2025
Bandung, Indonesia
Cafe Brand Identity Design Project
Art Direction: Rizaldi Moch | Illustrator: Yasir Alfata | Graphic Designer: Gardian
Font on logo by: Marvadesign
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Posted Jun 2, 2026
Kamal is a coffee shop brand inspired by the rich traditions and everyday culture of the Middle East. The name Kamal is derived from a casual adaptation of the English word “Camel”, chosen to feel more natural and culturally aligned with Middle Eastern language and identity—simple, distinctive, and easy to remember.
