Built with Framer

Herasov Portfolio Website

Diff Agency

Creation of an interactive portfolio website on Framer aimed at increasing user engagement and retention.

Special attention was given to the structure of the homepage. The entire content was divided into two categories – large cases and smaller content blocks. The large cases were placed in the spotlight and presented through big interactive cards enriched with scroll-triggered animations and events.
These cards immediately capture the user’s attention, inviting them to dive deeper into the case studies.
Smaller content blocks were positioned in supporting roles, giving additional context and variety without overwhelming the main narrative.

The navigation menu was designed as a complex floating menu.

It not only contains the standard sections and a dedicated contact button, but also integrates a Playground section.
The Playground showcases various works-in-progress, design experiments, prototypes, and visual explorations. Each item is labeled and connected either to sketches of case studies or to real projects.
This section was created to increase browsing depth and user involvement by providing an additional layer of discovery. It encourages visitors to spend more time on the website, exploring beyond the finished case studies and gaining insight into the creative process behind the work.
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Posted Aug 18, 2025

Designed and Developed a Portfolio Website in Framer that boosted user retention by 67.6% through refined microinteractions and innovative UI/UX.

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