Webflow Website Maintenance for JSP Events | SEO Optimization by Bernice EbenezerWebflow Website Maintenance for JSP Events | SEO Optimization by Bernice Ebenezer
Webflow Website Maintenance for JSP Events | SEO Optimization
Ongoing Webflow maintenance and optimization for JSP Events, a premium entertainment and talent booking agency. This project focused on improving how their event work is organized, displayed, and managed across the site.
I restructured their Webflow CMS to separate event case studies into a dedicated “Our Work” collection, redesigned the case study cards for a more modern and premium look, and implemented dynamic filtering by event type (Corporate, Virtual, Wedding, Fundraising & Galas, Private Events). Using Finsweet Attributes, I enabled multi-service listings on each card with direct links to individual service pages and built CMS-driven sliders to showcase relevant work across the site.
In addition to UI/UX improvements, I provided ongoing technical SEO support, including sitemap cleanup, redirect validation, noindex management, and guidance on scalable schema markup implementation. This maintenance work ensures the site remains organized, performant, search-friendly, and easy to scale as new talent and events are added.
SEO and technical optimizations- sitemap cleanup, noindex management, redirect handling, CMS dependency cleanup, and guidance on schema markup implementation.