Webflow CMS & Case Study Card Redesign for JSP Events
Bernice Ebenezer
Verified
Redesigning Case Study Cards for JSP Events
CMS restructuring, filtering system, and refreshed card design for a premium entertainment brand
Project Overview
JSP Events approached me to improve how their case studies were organized, displayed, and presented on their website. Their existing setup mixed event case studies with other important content in a shared CMS, and the outdated card design no longer reflected the premium nature of their brand. The goal was to create a clean, flexible, and scalable system that highlighted their event portfolio in a polished and modern way.
Old Case Study Design
New Design
Project Goals
Separating event case studies into a new dedicated CMS
Redesigning outdated case study cards
Implementing filtering by event type (Corporate, Virtual, Wedding, Fundraising & Galas, Private Events) using Finsweet Attributes
Displaying their services on each card and linking them to service pages
Adding intelligent carousel displays on each case study page
Design Process
Final and approved Case Study Cards
One of the most important decisions was to relocate the descriptive panel beneath the image instead of layering it on top. This ensured:
Faces and key details remain visible
Every event photo can be appreciated fully
The card feels cleaner and more premium
No guessing is required about photo composition
What I Delivered
Created a new dedicated CMS for Case Studies
Redesigned the case study cards for a modern look
Added dynamic filtering by event type
Displayed all services on each card (with linked service pages)
Added a smart carousel for related Case Studies
Impact & Results
The redesign created a clean, modern, and highly functional case study experience that shows JSP’s work at its best.
Now JSP has:
A dedicated CMS architecture that’s scalable and easy to update
A visually striking case study card design
A filtering system that allows clients to find relevant work quickly
Dynamic service linking for improved SEO and usability
A related-projects carousel that increases engagement
This system now fully supports the brand’s storytelling, elevates the user experience, and provides JSP the flexibility they need to manage future case studies with ease.
View the live design on https://www.jspevents.com/our-work
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What the client had to say
We are so lucky to have connecting with Bernice. You're in great hands with her design, expertise and communication!
Angela Cosentino, Jay Siegan Presents
Oct 22, 2025, Client
Posted Dec 1, 2025
Built a new Webflow CMS with modern case study card UI, multi-category filters, event filters, service linking, and related-work carousels using Finsweet.
Likes
2
Views
3
Timeline
Sep 12, 2025 - Oct 22, 2025
Clients
Jay Siegan Presents
