CMS restructuring, filtering system, and refreshed card design for a premium entertainment brand

JSP Events approached me to improve how their case studies were organized, displayed, and presented on their website. Their existing setup mixed event case studies with other important content in a shared CMS, and the outdated card design no longer reflected the premium nature of their brand. The goal was to create a clean, flexible, and scalable system that highlighted their event portfolio in a polished and modern way.

Separating event case studies into a new dedicated CMS

Redesigning outdated case study cards

Implementing filtering by event type (Corporate, Virtual, Wedding, Fundraising & Galas, Private Events) using Finsweet Attributes

Displaying their services on each card and linking them to service pages

Adding intelligent carousel displays on each case study page

One of the most important decisions was to relocate the descriptive panel beneath the image instead of layering it on top. This ensured:

Faces and key details remain visible

Every event photo can be appreciated fully

The card feels cleaner and more premium

No guessing is required about photo composition

Created a new dedicated CMS for Case Studies

Redesigned the case study cards for a modern look

Added dynamic filtering by event type

Displayed all services on each card (with linked service pages)

Added a smart carousel for related Case Studies

The redesign created a clean, modern, and highly functional case study experience that shows JSP’s work at its best.

A dedicated CMS architecture that’s scalable and easy to update

A visually striking case study card design

A filtering system that allows clients to find relevant work quickly

Dynamic service linking for improved SEO and usability

A related-projects carousel that increases engagement

This system now fully supports the brand’s storytelling, elevates the user experience, and provides JSP the flexibility they need to manage future case studies with ease.

View the live design on https://www.jspevents.com/our-work