Lead Magnet Funnel Design - Juro

Diana Fabianczuk

About the Project

Juro’s contract automation software helps teams streamline contract management. The goal of this lead magnet was to attract qualified leads and turn them into active users of the platform through a smooth, engaging experience.

My Role

Designed the landing page and creative assets for the campaign
Developed a user-first layout
Placed high-visibility CTAs to boost signups and guide visitors toward the next step

Design Approach

Conversion-oriented structure. Clear information hierarchy, minimal distractions
Strong visual storytelling. Graphics and UI elements highlighting the product’s value
Strategic CTA placement. Optimized to capture leads without feeling intrusive
Responsive design. Consistent and user-friendly across devices

Outcome (specific numbers are under NDA)

The campaign successfully converted visitors into active users, validating the effectiveness of the landing page and its lead magnet.
Like this project

Posted Oct 4, 2023

The design approach prioritizes user engagement and conversion, featuring compelling visuals and strategically position.

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