Chilometrozero

Brand Designer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Chilometrozero is a project born for the realization of a chain of healthy fast-food based in Italy. The goal was to create an important brand image that could remain impressed with the customer with a single glance.

The colors of the palette clearly reflect the world of healthy food. I also created a personality that represented the brand itself, to make fast-food easily recognizable and friendlier to the customer.

Finally, what I created was the layout of the process, from beginning to end, of the brand itself, in which I inserted the storytelling, the logo design and in general the entire brand image containing mockups, packaging and the interiors of fast food.