Chilometrozero
Giada Donnangelo
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Posted Jan 10, 2024
Brand image for a healthy fast-food.
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Chilometrozero is a project born for the realization of a chain of healthy fast-food based in Italy. The goal was to create an important brand image that could remain impressed with the customer with a single glance.
The colors of the palette clearly reflect the world of healthy food. I also created a personality that represented the brand itself, to make fast-food easily recognizable and friendlier to the customer.
Finally, what I created was the layout of the process, from beginning to end, of the brand itself, in which I inserted the storytelling, the logo design and in general the entire brand image containing mockups, packaging and the interiors of fast food.
Brand Logo
Character
Typeface
Storytelling
Website
Social
Book shoot