Impactful Typography: Carefully selected typography lends an air of professionalism and accessibility to the Qoray brand. The primary typeface, a modern sans-serif, strikes a balance between clear legibility and a contemporary aesthetic. Thoughtful typographic hierarchy, sizing, and spacing create a cohesive and visually striking interface, ensuring optimal readability and information hierarchy. By meticulously crafting these core visual elements, we were able to bring Qoray's progressive vision to life through a cohesive, user-centered design approach that resonates with the platform's diverse customer base.