Tomatoma engaged our team to design a platform that empowers restaurants to reclaim customer relationships from 3rd-party delivery services. We created a comprehensive design system and user-friendly interfaces for restaurant owners and customers.

• Restaurants were losing customers to third-party delivery platforms • No affordable tool existed for direct ordering, loyalty, and communication • The product needed to work as a white-label system across different brands • Both restaurant owners and their customers needed distinct, intuitive interfaces

• Conducted competitive analysis and direct interviews with restaurant owners • Defined the product architecture: customer app, manager dashboard, shared design system • Built wireframes and interactive prototypes for both user types • Developed the design system with flexible branding tokens per restaurant • Coded the customer app in React Native/Expo and manager dashboard in Next.js/TypeScript

• White-label architecture: one codebase, unique brand per restaurant • Three service modes (takeaway, delivery, micro-delivery) configurable per venue • Personalized promotions and loyalty programs managed through the dashboard • AI-powered menu translation and allergen detection • Flexible design system supporting visual customization with consistency

• 30% increase in repeat orders • 25% increase in average order value • 35% improvement in customer retention • 80% reduction in average order completion time