📝 Project Description:
Jennifer, a busy Functional Medicine provider, wanted to serve more people without adding more 1:1 sessions to her calendar. Her vision? A cohort-based program to help moms address common health concerns independently. She needed support bringing this idea to life—and that’s where we came in.
We helped her build a course product inside Kajabi and created a quiz funnel to generate leads and drive sales. Now, she’s equipped with everything she needs to grow this new arm of her business.
Kajabi Funnel Preview for Root and Roar
⚙️ What I Did:
Phase 1: Strategy
We kicked off with strategy sessions to map out both her course product and funnel.
Together, we designed a quiz funnel to capture and qualify leads, planned a course structure tailored for busy moms, and outlined a compelling customer journey. I also provided copywriting templates and page frameworks, then reviewed her drafts to ensure everything was on-brand and optimized for conversion.
Phase 2: Website Creation
We built out the full funnel and Kajabi course using new brand guidelines designed to resonate with her target audience.
Phase 3: Refinement & Optimization
Once the funnel and product were built, we ran two full rounds of revisions to polish copy, ensure mobile optimization, connect automations, and apply basic SEO best practices. We also finalized the course product to make sure the learning experience was smooth and engaging.
Phase 4: Final Testing
Both our team and the client tested every element across devices to ensure everything was working seamlessly before launch.
✅ Outcome:
Jennifer’s new program, Root and Roar, is now launch-ready. She has a polished course, a high-converting funnel, and a system that lets her scale with confidence.
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Posted Jun 6, 2025
Built a Kajabi course + quiz funnel for a functional health provider to help moms and scale her impact—now she’s ready to launch Root and Roar!