Brand Identity Makeover
Marlin Paz
Background
CrossFit Hurakan specialises in full-body training, performed in a small group training environment with the purpose of achieving fitness using movements and exercises heavily based on gymnastics, Olympic weightlifting, powerlifting and sprinting.
Execution
Branding and apparel design for CrossFit Hurakan.
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Posted Jul 14, 2023
Redesigned brand identity for a small business, including logo design, colour & typography choices. Increased customer engagement & improved brand recognition.
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