Conceptualizing Brand Narrative for Impact Tech Startup
Mariana Bueno
PlanetaryX Brand Identity Process
As the Art Director for a team of five talented graphic designers, I led the branding process for PlanetaryX. We began by defining visual and conceptual resources aligned with the project’s core values. Through extensive research and collaboration, we developed a cohesive and eye catching brand narrative.
A highlight of our process was the creation of 3D biomes, which added visually compelling elements to simplify the complex project for easy understanding.
The result is a powerful, cohesive brand that effectively conveys PlanetaryX’s mission to tackle global challenges using DLT technologies.
Reach out if you are interested on having a chat about this process :)
PlanetaryX.io
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Posted Jun 4, 2024
Developed compelling brand narratives and design concepts for multiple tech startups, ensuring their unique value propositions were effectively communicated.
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