SEA Galeri is Southeast Asia’s premier online marketplace for fine art, antiques, and luxury furniture, blending timeless elegance with contemporary innovation. I had the privilege of shaping their brand identity and digital presence, ensuring it resonated with their discerning audience of art connoisseurs and collectors.
Creative Direction
SEA Galeri sought a brand identity that embodied its luxurious ethos and its role as a steward of cultural heritage, appealing to a global audience while honoring Southeast Asia’s artistic legacy.
Business Card & Merchandise design for SEA Galeri's subscription magazine
The resulting design captures SEA Galeri’s essence as both a cultural curator and a high-end marketplace. Muted dark blues and golds were chosen to convey sophistication, refinement, and depth. By pairing a regal aesthetic with modern accents, the identity strikes a balance between timeless elegance and forward-thinking innovation.
Primary Logo Design & Details
SEA Galeri Color Palette
SEA Galeri full logo suite
Website Design (UI/UX)
The platform required an intuitive, visually engaging user interface for its Gallery Home Page that seamlessly showcased its exclusive collection while maintaining usability for both buyers and sellers.
Designed an intuitive, visually captivating layout that enhances the user journey while staying true to SEA Galeri’s brand identity, prioritizing seamless user-centered flow and elegant presentation of content.
This resulting branding presents SEA Galeri as the go-to luxury platform for Southeast Asian art and antiques, creating a seamless connection between tradition and contemporary sophistication. The refined branding and enhanced user experience speak directly to its audience, combining cultural reverence with the exclusivity of modern luxury
Project Deliverables
Under Brand Identity Sprint⚡️:
🤍 Logo Suite
🤍 Color Palette
🤍 Typography
🤍 Brand Manual
Additional deliverables:
🤍 Web Design - E-commerce UI/UX
Product Card & Secondary logo design
SEA Galeri Brand Manual
The brand manual you created is excellent, and your attention to detail and alignment with our brand’s core are invaluable. We appreciate your terrific output - excited to collaborate further soon