I work at BOSS-C BEAUTY as a content marketing strategist & designer, email marketer, product designer, website developer, and more.
JOB DUTIES
●Create personalized email marketing strategy and email content using Klaviyo to reach out to prospects and successfully lead them to complete their buyer’s journey
●Create effective Instagram, Twitter, Pinterest and TikTok content strategies based on company goals
●Create personalized content on Canva, Instagram reels and TikTok videos that flow with brand identity and content strategy to help build a connection with target audience
●Conduct in depth & effective market research to determine what target audience would enjoy to help build a connection through content marketing
●Participate in Twitter conversations that relate to brand missions to build social media presence
●Create optimized and retargeted Pinterest, Facebook and Instagram ad campaigns
●Analyze insights weekly to keep track of conversions and engagement
An overview of some of my favorite content pieces from this project.