City of Austin: WE ALL BELONG

Megan Eddy was contracted by the City of Austin to create an anti-hate campaign titled, "We All Belong". The campaign aimed to address the increasing number of incidents of hate crimes in the city while raising awareness about the resources available to individuals who witness or experience such crimes. The project's scope involved collaborating with stakeholders and department heads to define campaign goals and vision, developing a brand style guide, and creating a wide range of marketing collateral to be used both online and out-of-home (OOH).