Engaging Landing Page for the Children's Digital Safety Web App by Karina DangEngaging Landing Page for the Children's Digital Safety Web App by Karina Dang
Engaging Landing Page for the Children's Digital Safety Web App
I collaborated with Care, a web app focused on children's digital safety, to design a landing page promoting their new product. The target audience includes parents, designers, developers, and researchers dedicated to creating safe digital environments for kids.
Challenge:
To design an engaging landing page that introduces the new product and encourages users to explore and adopt it.
Objectives:
Visually Engaging: Create a landing page that effectively communicates the importance of digital safety while being visually appealing to a professional audience.
Targeted Content: Develop clear, concise copy that speaks directly to the concerns and needs of parents and digital professionals.
Lead Generation: Incorporate prominent call-to-action buttons and forms to convert visitors into leads.
User-Friendly Experience: Ensure the landing page is easy to navigate and fully optimized for mobile use.
Product Introduction: Provide clear details about the web app's key features and its unique approach to digital safety.
Scope:
3 landing page design
1-week duration
Design Approach:
Understanding the brand, product, and target users
Brainstorming design strategy
Wireframing
UI Design and prototyping
Proposed design:
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Posted Sep 21, 2024
I ensured that the landing page effectively introduced the new product to the users by creating an engaging experience, driving awareness and generate leads.