Cartesi: Multi-Phase Design Partnership

At Contra Criativos, we established and maintained a strategic long-term partnership with Cartesi, a groundbreaking modular blockchain protocol that enables the development of scalable dApps using a complete Linux environment, effectively solving Ethereum's scalability limitations and democratizing decentralized application development through familiar programming tools and languages. Starting with the foundational brand identity design, we evolved into a comprehensive design partner, supporting Cartesi through multiple growth phases of this innovative Web3 infrastructure project.

• Brand Foundation: Developed the core visual identity system that positioned Cartesi as a next-generation blockchain solution

• Digital Communication: Designed websites and landing pages for satellite projects within the Cartesi ecosystem and social media designs that effectively communicated complex technical concepts to diverse audiences

Successfully translated highly complex blockchain technology into accessible visual communications that resonated with both technical developers and potential investors, bridging the gap between cutting-edge infrastructure and market understanding. This long-term partnership demonstrates the ability to grow alongside innovative tech companies, adapting design strategies as products evolve from concept to market leadership in the competitive Web3 space.