Copywriting and SEO Project (travel and tourism)

I worked with a client in the tourism & travel industry to create a series of blog posts and conduct an SEO keyword analysis aimed at enhancing their online visibility. I conducted thorough keyword research to identify terms relevant to both job seekers and companies. These keywords were strategically integrated into the content, boosting the blog's ranking on search engines and driving more organic traffic. The SEO analysis also revealed content gaps, which were addressed by focusing on key industry trends and challenges. This approach positioned the client as a thought leader in their industry domain, ultimately increasing their reach and conversions.