Content and Marketing Strategy Development
Callias Limited
Developing, designing and implementing brand enhancing Marketing
Initiatives for the AkzoNobel Decorative Paints portfolio (like Dulux, Cuprinol
& Hammerite), optimizing online shopper journeys and increasing online
conversions. Additionally, we also helped the client identify, develop and deliver innovative digital products for the woodcare category (i.e. visualizer app and product calculator) as part of the AkzoNobel digital transformation program, collaborating with local markets to ensure products developed stayed true to brand vision, tone and consumer needs in each market.
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Posted Mar 31, 2023
Content and Market Strategy Development
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Clients
AkzoNobel [Dulux Brand]
E-Commerce strategy, content and replatforming for JDE
Website building for MasterCard
