Comm100 is a leading omnichannel customer engagement software provider serving clients in education, government, and commercial sectors worldwide. As a contract writer, I collaborated with their marketing team to develop inbound marketing content, including blog posts, white papers, and ebooks.
My blog posts played a crucial role in establishing Comm100 as a thought leader in the customer service industry. Particularly, articles such as “18 Live Chat Best Practices to Help You Deliver Superior Customer Service” and “20 Customer Service Training Ideas and Activities for Busy Teams” resonated strongly with readers, generating enthusiastic feedback on LinkedIn.
Additionally, I assisted Comm100 in repositioning their website copy to highlight their unique selling proposition. Instead of merely offering bot-based software solutions, Comm100 sought to position their platform as empowering customer service agents, rather than replacing them. I worked closely with the marketing team to craft language that positioned Comm100 as a leader in omnichannel support, distinguishing them from competitors in the live chat software market.
