Paying it forward
My client went on a trip to Bali and on the trip she met her driver, Edi that would allow her to have an experience of a lifetime. Wanting to give back, she discovered a way for her to help his business: By creating a website and for him to increase his presence online and get more enquiries from future customers.
There are so many independent drivers in Bali. It was my luck that I managed to get Edi as my driver through a friend of a friend.
What are the hesitations and concerns travellers have when finding a driver to hire in Bali?
Is it reliable?
Is it honest?
I want to make sure I get what I pay for - that that driver/tour guide knows what I am looking for.
Conversion = enquiry
That is the question I set out to answer when building this website. The main aim or what is considered a conversion is for people to enquire with Edi. In order for that to happen, the landing page must be able to answer all of the potential travellers' fears and doubts.
