Tasked with creating a captivating brand identity for an eye wear shop, ODD EYE Studio. Our goal was to encapsulate the essence of modern elegance and individuality. Creating a space for Odd Eye's team to be able to put the spotlight on their eye wear collections of different styles and personalities!

The concept behind the brand design for ‘ODD EYE’ Studio was to embody chic and stylish aesthetics, offering a platform to showcase the brand’s selection of both trendy and timeless frames, elevating the eye wear shopping experience.

The logo suite plays with 'ODD EYE' in its design process. Creating a optical logo that is interwined with a sense of oddity. Developing eye catching and unique suite of logo marks, that represents ODD EYE's vision and creating a set of intriguing visual marks and logos representing the brand and what they have to offer!