As a new company, brand awareness was the top priority for the small tech startup. Most of their Reels had only a few hundred or a few thousand views.
The Solution:
I sought to implement trendy, light-hearted content which piqued the interest of viewers. I noticed a style of video which was popular, which I will call the "walk up," with a link to the one I created below.
The Results:
After implementing this style of video, there was a noticeable uptick in views. The video below gained over 300k views. It did its job to pique the viewer's interest.
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Posted Jan 30, 2025
To gain traction for a startup, I sought to increase views with viral videos, increasing brand awareness.