% rag. Design of labels for spirits
Chiara Dellavalle
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Posted Sep 8, 2025
From the passion of a retired banker, % Rag - Ragioneria Alcolica was born. I've designed the labels for the herbal liqueurs he creates.
To communicate the herbal liqueurs he created, I wrote short stories that tell the origin of the raw material and the olfactory notes that accompany the tasting.
Each liqueur has a name, recalling that of the flowers from which it was born, written in Colophon Foundry's Cru font. The typography, contemporary in appearance, is accompanied by lithography treated in colour to suit the print.