The indulgence menu | Brand and content strategy

Liliia Kasian

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Brand Strategist

Marketing Strategist

Rice n Jelly LTD November 2023 - January 2024
For this project, I developed a brand and content strategy for The Indulgence Menu , a date night ideas book.
My work involved defining audience segments, crafting the brand story, and starting an initial content plan, including a blog post, to build engagement. I provided a clear foundation and strategic direction for their brand’s voice and content approach.
Developed a lead magnet for a seasonal sales boost
Developed a lead magnet for a seasonal sales boost
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Posted Nov 14, 2024

Developed brand, content strategy, and UGC for The Indulgence Menu, setting direction for audience engagement.

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Brand Strategist

Marketing Strategist

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