Carnation was founded in 2020 to revolutionize the Gen Z personal finance space. Carnation had finished assembling their founding team, and were ready to develop their MVP. As a result, they needed a pitch deck in order to raise their pre-seed round to develop their MVP.

I was brought on board to develop their Investor Pitch Deck and advise the founders in preparing for their fundraise. In otherwords, to develop a stunning, streamlined pitch deck for the founders to use for finding investor meetings.

Conversion rate from deck sent -> response

Conversion rate from deck sent -> meeting

% investors expressing interest

Interviews with the founding team members on their high-level product objectives.

Multiple reviews with the founding team until both content and design fit their vision.

Advisory meetings to discuss fundraising plans, objectives, prospects, and terms.