Independent Project

Love Vibe Café is an independently owned café shop located in Dubai, United Arab Emirates. It creates the most loveable and instagrammable restaurants.

The new menu re-design aims to reposition Love Vibe Café a restaurant with playful and elegant concepts This project promotes the aesthetic vibe and the lovely colors of the cafe with a very clean and elegant typography.

Iconography

Iconography helps the user understand a particular action in the simplest format possible. With this redesign, we wanted to make the iconography more legible and easily understood. For instance, the letter "V" is for vegetarian and "VG" is for vegan.

Designing À La Carte Menu

For a redesign to be successful, it is crucial to have a thorough understanding of the existing design and branding. This knowledge enables the designer to create a design that is consistent and aligns with the existing brand identity. Ultimately, a well-executed redesign should enhance the user experience, strengthen brand identity, and increase customer engagement.

Content Alignment

To improve the differentiation between the food and drinks on the menu, I created the menu into different slots of varying colors, ranging from Kids menu, Salads to Main course & Deserts. This allows the user to easily identify each category without much effort. Additionally,  creating different slots in the layout creates a better break and flow for the content.