Maemae

Lena Hofmann

Brand Designer
Graphic Designer
Logo Designer
Adobe InDesign
Adobe Photoshop
Figma
I've crafted a distinctive brand identity exclusively tailored for one of my lovely clients.
Maemae, a jewelry brand based in Mexico, seeks to empower its clients and inspire them to embrace their beauty. Drawing inspiration from the transformative process of metamorphosis experienced by butterflies, Maemae's logo captures the essence of rebirth and personal growth. With their stunning jewelry pieces, Maemae encourages individuals to embark on their own transformative journey, embracing their authentic selves and radiating their true beauty to the world.
butterfly inspired submark
butterfly inspired submark
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