If a brand has been by Jon SorrentinoIf a brand has been by Jon Sorrentino

If a brand has been

Jon Sorrentino

Jon Sorrentino

If a brand has been around long enough to earn trust, trendy design is usually the wrong move.
Trendy design is loud.
Legacy is already loud.
So for Dean Entertainment Group, the goal wasn’t “make it feel current.” It was to make it feel inevitable.
A focused visual system. Clean decisions. No extra decoration.
Because restraint is what makes a brand like this feel expensive.
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Posted Apr 6, 2026

If a brand has been around long enough to earn trust, trendy design is usually the wrong move. Trendy design is loud. Legacy is already loud. So for Dean Ent...