Leonardo Frigo is an Italian-born, London-based artist renowned for his meticulously handcrafted globes and intricately illustrated violins. His artistic journey began with a degree in Art Restoration from the Università Internazionale dell’Arte in Venice, where he specialized in restoring stone and wood.

Frigo’s passion for globemaking was profoundly influenced by his discovery of Vincenzo Coronelli’s 17th-century manual, Epitome Cosmografica, which details traditional globe construction techniques. Inspired by this historical craftsmanship, he revived these age-old methods by collaborating with skilled Italian artisans. Together, they create globes that embody the essence of the old Venetian Republic, using authentic materials such as Fabriano paper, hand-crafted watercolors from Assisi, and larch resin.

Beyond globemaking, Frigo has earned international recognition for his hand-painted violins. His most renowned project, The Dante’s Inferno Project, consists of 33 violins and one cello, each representing a canto from Dante Alighieri’s Inferno. This ambitious endeavor, spanning over four years, showcases his dedication to merging visual art with classical literature, allowing each instrument to tell a unique story through intricate ink illustrations.

Frigo’s work has been exhibited internationally, including at the prestigious Homo Faber event in Venice. In 2024, he conducted live demonstrations of globe-making, offering audiences an immersive experience in this intricate craft.

Leonardo Frigo has built a strong online presence, attracting a global audience of art enthusiasts.

Instagram: Over 80,000 followers, where he shares his intricate creations and insights into his artistic process. Follow on Instagram

Threads: More than 10,000 followers, further expanding his reach within the art community. Follow on Threads

This widespread admiration reflects the uniqueness of his work and his ability to connect with art lovers worldwide.

Leonardo Frigo's artistic talent has also led to collaborations with high-profile brands. Watch his collaboration with Mazda here:

Leonardo was looking for a website that felt unique and elegant while incorporating advanced layouts and animation, all without compromising SEO.

I began by sketching a wireframe for the website with an unconventional layout while ensuring an intuitive user experience, particularly for older generations (as many of his customers purchase high-ticket items). Additionally, I prioritized excellent responsiveness, considering his strong presence on Instagram.

For the design, I worked with his brand’s base color palette, making slight adjustments to enhance the contrast ratio for better readability.

I selected an elegant typography for headings and display text, complemented by a more readable font for paragraphs.

The color palette was applied in three different variations to create dark and light sections, enhancing the website’s premium and refined aesthetic.

Using Figma, I structured the design to reflect a high-end, luxury, minimalistic website with a highly unique layout and custom assets designed to improve the flow of information.

I chose Webflow for the development due to its advanced layout capabilities, flexibility in design, and the ability to integrate custom code to enhance SEO performance.

To streamline development and minimize unnecessary classes, I used Lumos as the base framework, making future modifications easier.

I incorporated various JavaScript libraries, including:

Upon launching the website, Leonardo’s customers praised the design and user experience, leading to 100% positive reviews. Additionally, the site’s premium look and feel attracted potential collaborations with luxury brands.