My role: Logo & Branding Designer

The Simply logo is a bold, geometric wordmark with a unique, custom ligature between the letters "m" and "p", forming a fluid ribbon-like element. This bespoke glyph becomes a memorable and iconic symbol that reflects the brand’s creativity, flow, and simplicity. The repetition of the logo in vibrant colors reinforces brand recognition while maintaining a playful tone.

Logo Design Brand Identity & Guidelines Corporate Branding Visual Identity Branding