Free Harvest: Branding a Gluten-Free Bakery

Free Harvest, a bakery specializing in handcrafted gluten-free bread, needed a warm and inviting brand experience that reflects their commitment to quality and fresh ingredients.

The Solution:

Logo: A handwritten script conveys a personal touch, making Free Harvest feel welcoming and approachable. It suggests the bakery’s dedication to small-batch, artisanal products.

Illustrations: Hand-drawn illustrations add a personal touch and mirror the handmade nature of the gluten-free bread. They create a cohesive brand experience where the visuals reflect the product itself.

Color Palette: Dominated by green tones, the palette evokes a sense of nature, freshness, and health, perfectly aligning with the brand’s focus on wholesome ingredients and gluten-free offerings.

Overall, these design choices work together to create a strong brand identity for Free Harvest, one that positions it as a welcoming bakery offering delicious, high-quality gluten-free bread.