The goal for this project was to create 5 Instagram story graphics that captured the collaboration between Diplo, Juneshine Kombucha and Denimrush.

They're meant to promote the sale of the new collaborative Bucket Hats made by Denimrush for this campaign.

The audience we're targeting is young, trendy, artistic and fun and I wanted to showcase that in these graphics.

Being that these will primarily be used in Instagram Stories, we have limited display time. So, I chose to make these images loud and fun and attention grabbing. As the viewer cycles through their IG stories, the goal is to quickly communicate the unique collaboration between these brands, and that these awesome hats are available for purchase.