SCM is a niche SaaS platform for subcontractors managing construction projects, finances, and teams. They needed a landing page that felt credible, clean, and conversion-driven — without looking like a generic template. I worked on designing a modern, trust-building interface and brought it to life directly in Framer, using Lottie animations to add subtle motion where it mattered

I designed the full landing page from scratch and developed it directly in Framer with smooth scroll interactions and responsive layout. To make key moments pop, I used custom Lottie animations that aligned with the product’s modular, real-time nature. The result was a polished website that communicates value without feeling overwhelming.

The site structure is built to convert — leading with a bold headline, benefits, use cases, and clear demo CTA. The visual tone balances construction grit with digital polish, and the Lottie-enhanced illustrations bring small moments of delight. Every section was modularly designed to scale for future content or page additions.

SCM now feels cohesive from the first landing scroll to the final invoice tap. The design supports both decision-makers and doers — whether they’re on the ground or in the office. It’s built for clarity, speed, and real use by people who need things to work without getting in the way.