After Hours Agenda — an independent clothing brand’s online storefront
After Hours Agenda is our own clothing brand. This project brings brand identity, product discovery and ecommerce into one experience.
The storefront pairs bold typography and campaign imagery with collection navigation, product pages, an account area and a shopping bag. The existing project case study documents Square and APLIIQ integrations connecting the storefront to commerce and fulfillment.
The focus is on helping visitors understand the brand and explore its pieces, while keeping the practical shopping paths clear. Campaign mockups are labeled as AI-generated on the live site.
Project type: owned brand and live ecommerce website, not an external client commission.
Scope: brand website, storefront design and development, product presentation and commerce integrations.