PRETTY HARDCORE

Design for "Pretty Hardcore" located in Seoul. "Pretty Hardcore" is a custom perfume brand where users can create their own fragrances by combining scents. The design for "Pretty Hardcore" was inspired by the idea of the brand's initials "PH" forming the shape of particles when a fragrance is sprayed. The graphics used in the posters and pamphlets are derived from a phenomenological observation of the tools needed for perfumery.