I was responsible for developing Instagram Stories for AIA Swim, where I crafted the entire concept from scratch. This included researching references, writing compelling copy, and designing eye-catching visuals that effectively communicated the brand's message and engaged their audience. Each Story was meticulously designed to align with AIA Swim’s branding and marketing goals, ensuring a cohesive and impactful social media presence.

Here are a few samples showcasing the creative process and final designs.