Email Marketing Design — Bird&Be (Educational Newsletter) by Rebeca SousaEmail Marketing Design — Bird&Be (Educational Newsletter) by Rebeca Sousa

Email Marketing Design — Bird&Be (Educational Newsletter)

Rebeca Sousa

Rebeca Sousa

Designed an educational newsletter for Bird&Be, a fertility-support brand, answering "What makes Bird&Be the best prenatal?" The email builds trust through a side-by-side comparison table (Bird&Be vs. competing prenatals) covering formulation, dosage, absorbability, and support for both partners, then closes with a quiz CTA to help readers find the right product for their journey.
Design matched Bird&Be's warm, editorial identity — soft terracotta and navy palette, serif logotype, intimate lifestyle photography — turning a fairly technical comparison into something that reads as approachable and human rather than clinical.
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Posted Jul 2, 2026

Designed an educational newsletter for Bird&Be, enhancing brand trust.