Social Media Design & Brand Identity — IDB Planalto Ayrton Senna

Designed the full visual identity and a year-round content system for Igreja de Deus, a community church in Fortaleza — including logo design, and Instagram content spanning weekly service announcements (Santa Ceia, Culto de Missões), ministry-specific posts (children's, women's, men's ministries), seasonal content (Mother's Day), and a fundraising carousel campaign for a community air-conditioning project.

Design balanced consistency with variety — a recognizable blue-and-navy identity carried across dozens of post types, while each ministry and event kept its own visual treatment (photography-led for testimonials, typographic for announcements, illustrated for children's content) so the feed stayed dynamic without losing brand cohesion.