The Good Taco

Logo + secondary marks, flyers, truck wrap, & menu for a Tex-Mex Taco Truck

About this project -

This is a brand identity project for a Tex-Mex Taco Truck. The goal was to create a fun, inviting & appetizing aesthetic for the business to use across multiple platforms.

Beyond the brand -

After the brand identity, stickers, and color palette were developed, I wanted to implement them into many different assets for the business to use to reinforce the brand. This would include a truck wrap, flyers, menu, & to-go packaging.