208% YOY Email Growth for Beverage Brand
Larissa Campa
Email Marketer
Marketing Strategist
Klaviyo
Shopify
Email Marketing Impact for E-commerce Beverage Brand
208% year-over-year growth in klaviyo attributed revenue within first 5 months of partnership.
Audited the email marketing account to address gaps and improve overall performance.
Implemented fundamental email automations to enhance customer engagement and drive revenue.
Optimized campaign segmentation and targeting strategies to enhance audience engagement.
Refined campaign cadence to balance engagement frequency with audience preferences, contributing to 76% of attributed revenue.
Achieved 208% year-over-year growth in attributed email revenue, contributing 42% of total revenue.
Delivered sustainable growth through strategic segmentation, automation, and campaign optimization.
