276% YoY Growth in 5 Months
Larissa Campa
Email & SMS Growth for Apparel Brand
276% year-over-year email revenue growth in the first 5 months of working together
Improved email deliverability and sender reputation, creating a solid foundation for future growth.
Achieved 276% year-over-year email revenue growth in the first 5 months of working together, contributing nearly 33% of total revenue.
Implemented fundamental automations, with flows driving 61% of attributed revenue.
Worked closely with the client to refine campaign strategies, increasing engagement and conversions.
Continued Partnership - Jan 2024 - May 2024 Performance
Delivered 125% year-over-year email revenue growth, contributing 32% of total revenue in 2024.
Spearheaded SMS Migration to Klaviyo SMS
Optimized flows (62% of attributed email revenue) and campaigns (38%) through segmentation and automation strategies.
Continued collaboration with the client to refine campaign strategy and align messaging across email and SMS channels.
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Posted Aug 14, 2024
Long-term email+SMS partnership for apparel brand: 276% growth in 5 months (2023), 125% in 2024. Improved deliverability, refined automations, and campaigns.
