NURELLE is a refined skincare brand inspired by nature’s purity and gentle effectiveness. I developed a cohesive brand identity that reflects its dedication to nurturing, balancing, and restoring the skin.
The branding combines clean typography, airy layouts, and a soothing color palette, striking the perfect balance between modern elegance and natural simplicity. From logo design and packaging to digital touchpoints, every element was crafted to communicate calm, care, and effortless radiance.
This unified brand system gives NURELLE a strong visual presence, helping it stand out as a sophisticated, trustworthy skincare brand while celebrating the purity and gentleness of its ingredients.