Branding | Bloom and Brew
Amira Atef
About this Project
Bloom & Brew is a concept for a serene and inviting flower cafe that seamlessly blends the beauty of nature with the comfort of a cozy coffee shop. The overall aesthetic is complemented by a carefully chosen color palette, typography, and illustration style that evoke a sense of peace and tranquility. The logo design complements the interior design of the cafe that's entirely decorated with botanical elements. In this project, I designed the following:
Logo Suite (primary and secondary logo, logomark, and favicon)
Brand colors
Brand illustrations and pattern
Packaging Design (coffee cups, cup holder, patisserie wrapper, etc)
Mockups (coffee cups, apron, signage, etc)
MoodBoard
Deliverables:
a) Logo Suite
b) Brand Color Palette
c) Brand Illustrations & Pattern
d) Mockups
Wrapper
Coffee cup
Flower paper bag
Paper bag and cups
Bloom and Brew apron for the staff
Small coffee cup
Sugar sache
Signage
You've made it so far :) Thank you!
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Posted Sep 10, 2024
In this project, I created the brand identity for Bloom & Brew. In designing the brand identity, I created the logo suite, brand colors, and packaging designs
