The Origo concept was born with the idea of creating a product that, while respecting the traceability of cocoa, offers a variety of chocolates created for the majority of people, not just for a select few.

We combine flavors, positive emotions, design and value, always keeping in mind the ethics of cacao origin. So for us it is essential to understand what excites our clients as a natural starting point for any creation.

We don't want our voice to get lost or become corporate. We want the Origo brand to have a happy, creative, and strong voice in Malaysia. The purpose of this document is for all of us to have guidance to achieve that.

The final graphic logo is very clean, bold, essential, strong and emphasizes the brand values. It is a logo designed from combining a graphic synthesis of the cocoa flower and the representation of the earth with a customized Sans Serif typography to generate movement and dynamism, all this accompanied by a color palette that aligns with the spirit of the brand along with the intended tone of communication.

We like to relate everything we do to positive emotions. We want magic in every product and contact with the brand. Our customers will always expect the best from us. And we love that! Why? Because we will challenge ourselves to keep creating, always come back with better products, and above all, surprise!

We have a fabulous and bright future ahead if we do things from the heart.

Although we know it's very ambitious to create a chocolate that respects the traceability of cocoa and can be accessible to a large part of the population, we accept the challenge and achieve it by being very good listeners and understanding the needs of our customers. We turn all of this into a high-quality product that participates in and accompanies the customer in almost all the moments of their life.