𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰: an email marketing strategy for a networking hub in the FinTech sector in|Massachusetts, USA.

𝑺𝒆𝒄𝒕𝒊𝒐𝒏 𝑶𝒏𝒆: Company Overview, talks about the company's business model and how it works.

𝑺𝒆𝒄𝒕𝒊𝒐𝒏 𝑻𝒘𝒐: Audience Overview, what the target audience wants, and the benefits of joining the hub.

𝑺𝒆𝒄𝒕𝒊𝒐𝒏 𝑻𝒉𝒓𝒆𝒆: Target Audience Study, talks about the demographic Information, the three layers of their problems (External Problem, Internal Problem, and Philosophical Problem), and how our product treats them.

𝑺𝒆𝒄𝒕𝒊𝒐𝒏 𝑭𝒐𝒖𝒓: Email System, the nurturing email system that we follow to gain the audience's trust and boost engagement.

Open this link in a new tab to see the file clearly (on PDF):