For Kristan Bauer’s personal rebrand, I developed a comprehensive brand guidelines document to establish a cohesive and professional visual identity. This project included the creation of a refined logo, a thoughtfully curated color scheme, and a distinctive typography selection that aligns with Kristan’s personal and professional brand.

To enhance brand consistency, I designed graphic elements and applied the visual identity across various applications, including social media templates, Google Slide templates, and LinkedIn branding. The result is a polished and adaptable brand system that strengthens Kristan’s presence across digital platforms while maintaining a strong, recognizable identity.